TRAVEL INSURANCE PIONEER INSUREMYTRIP.COM BREAKS NEW GROUND

Premier Comparison Site’s Advanced New Website Makes Buying Travel Protection Even Easier for Travelers

WARWICK, RI, June 3, 2009— InsureMyTrip.com, the consumers-choice website for travel insurance since 2000, has unveiled a major site redesign that makes it easier than ever for customers to get quotes, compare insurance plans, and buy the plan that meets a traveler’s specific needs with confidence. Featuring more than 100 plans from 22 leading U.S. and Canadian companies, InsureMyTrip.com is the premier online travel insurance comparison site for leisure and business travelers.

“From the outset, one of our key goals has been to help travelers understand travel insurance,” explains Jim Grace, President and CEO of InsureMyTrip.com.  “In fact the clarity and presentation of plan information is what keeps many of our customers coming back time and time again. It’s important to know that travel insurance plans change all the time and the plan that you purchased last year or even six months ago may not be the same plan today. Our enhanced site has been innately tuned to take the mystery out of travel insurance and present plans with transparency to the traveling public.”

One challenge was to create an entirely new advanced system on the back-end and improve our user interface for customers; all while conducting a seamless transition between the new and the original website which remained fully operational throughout this process. “What began several years ago as an innovative idea is now a reality thanks to the incredible skills and efforts of our dedicated staff.”
So what does InsureMyTrip’s enhanced design and performance mean to consumers?  “Visually www.insuremytrip.com is very similar to the original site. Significant changes to the research and quote features however will heighten the user experience and further raise consumer confidence.” A few of these modifications include:

  • Simpler navigation and quote form so you can find information and get your quotes faster. Plus ‘help’ content throughout the quote has been revised and new ‘help’ windows have been added for extra assistance.
  • More informative search results let you sort and focus quote results the way you want including by company, coverage, or cost.
  • More readable plan comparisons. We have reorganized comparative elements and data to provide coverage information in clear, concise terms and make it easier to find what you’re looking for faster.
  • Streamlined purchase and verification so you can be confident that your insurance purchase is exactly the protection you need.

“InsureMyTrip.com’s evolutionary developments give travelers all the travel insurance information they need clearly, quickly, and easily,” concludes Grace. To learn more about the protection plans that best suit your travel needs, visit www.insuremytrip.com or call (800) 487-4722 to speak with one of our licensed travel insurance professionals.

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About InsureMyTrip.com
Established in 2000, InsureMyTrip.com is the leading, consumer-oriented on-line travel insurance aggregator worldwide.  Featuring insurance comparisons from the top industry providers, InsureMyTrip.com is a unique, one-stop resource designed to meet consumers’ comprehensive travel insurance needs all in a secure environment. InsureMyTrip.com also specializes in providing integrated technology solutions for the travel insurance industry, with over 2,000 private-labeled and co-branded travel-related websites around the globe. InsureMyTrip.com is headquartered in Warwick, RI with additional offices and data centers in Connecticut and Oregon.

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